Apparel

How to Plan the Size Curve for a Clothing Store

Ordering the same number of every size is easy, but sales don't spread evenly across sizes. This post shows how to build a size curve from your own sales, split each order by it and keep an eye on the sizes that run low during the season.

The PratikKasa team
4 min read
Choose a VariantBasic T-ShirtNavy · M₺349.90Color4 colorsBlack5 sizesWhite4 sizesNavy4 sizesKhaki4 sizesSizeNavy stockXSnoneS6 pcsM10 pcsL2 leftXL4 pcsAdd to Cart · ₺349.90

In Short

  • Take your size curve from your own sales, not from a generic chart.
  • Split each order by that curve, and keep a few units of the slow sizes too.
  • Track the stock of every color and size separately during the season, so you see a size sell out right away.

1Why Doesn't an Even Split Work?

Imagine buying a T-shirt in every size from XS to XL, 10 of each. The middle sizes may sell out within a few weeks while the smallest and largest sizes wait on the rack. On one side you lose sales; on the other, unsold stock piles up.

The problem isn't the product; it's how the units are split across sizes. Every store's customers are different: S may lead in one store while L sells more in another. So instead of copying a ratio you heard somewhere else, look at your own sales.

2Take the Curve From Your Own Sales

Add up how many units of each size you sold last season or over the last few months. Each size's share of total sales is your size curve. Watch three things while you do this:

  • Sizes that sold out early. Had they stayed in stock, they would have sold more, so their sales understate real demand. Round their share up a little.
  • Color differences. M may lead in black while S leads in a light color. If you sell enough, build the curve color by color.
  • Promotions. Units sold at a discount can distort the curve of normal weeks. Keep those weeks separate.

Reports › Apparel

Sales by color and size: the darker the cell, the more that color and size sold. The numbers in the table are an example.

3Split the Order Across Sizes

Once you have the curve, split the order quantity by those shares. In the example below, the new-season order for the Basic T-Shirt follows how last season's 120 units were spread across sizes.

Example: An Order of 60 Units

Last season's size shares · Basic T-Shirt

60 × 35% = 21 units of M60 × 5% = 3 units of XSTotal 60 units

If the math leaves fractions, round the best-selling sizes up and the slow ones down, and check that the total still matches the order quantity.

Keep a few units of the sizes with a small share too. The customer looking for that size should find it as well; a size that's never on the rack is a size you never sell.

4Track the Sizes That Run Low All Season

Placing the order is only half the job. Seeing which size is running low as the season goes on lets you reorder at the right time. For that, you need stock for every color and size, not just for the model: “Basic T-Shirt, 100 units” doesn't tell you which size has sold out.

Products and Stock › Basic T-Shirt › Variants

VariantsBasic T-Shirt20 variants · 100 pcs in stockVariant Matrix4×5color × size = each cell has its own stockLow-Stock Threshold2When a variant’s stock drops below this value it counts as “low”.Color \ SizeXS9S31M29L17XL14BlackΣ354pcs9pcs12pcs8pcs2pcsWhiteΣ263pcs11pcs0Out of stock7pcs5pcsNavyΣ220Out of stock6pcs10pcs2pcs4pcsKhakiΣ172pcs5pcs7pcs0Out of stock3pcsTotal Stock 100Variants 20Out of Stock 3Low ≤2 3click a cell: barcode & price
Products and Stock › Variants: each cell is the stock of one color and size. Red cells have sold out; yellow cells have reached the low-stock threshold.

When a size's stock drops to the threshold you set, add it to your reorder list. Set the threshold with your lead time in mind: if your supplier delivers in a week, you should have enough units on hand to cover a week of sales.

How to Do It in PratikKasa

Apparel module

  • Windows
  • Android
  • iPhone and iPad
  1. 1

    Add the Product With Its Colors and Sizes

    Choose the colors and sizes in the product form. Each color and size combination gets its own stock.

  2. 2

    See How Sales Are Spread

    Reports › Apparel shows how many units of each color and size you sold, in the color × size table and the size breakdown.

  3. 3

    Set the Low-Stock Threshold

    Enter the Low-Stock Threshold in the product's Variants window. A size whose stock drops to that number or below turns yellow in the table; a size that has sold out turns red.

  4. 4

    List the Sizes That Sold Out

    In the Windows app, Reports › Apparel › Variant Stock Health shows every sold-out size in one place.

The drawings in this post are based on the screens of PratikKasa 2.1.0.

Good to Know

  • The low-stock notification and the count on the Today screen look at the product's total stock; a single size selling out doesn't trigger a notification. You track sizes in the stock list and in the color × size table.
  • PratikKasa doesn't split the order for you. It shows sales and stock by color and size; the decision is yours.
  • If last season's sales aren't in PratikKasa, build the curve from your own records for the first season.

FAQ

Frequently Asked Questions

How many months of sales should I look at for a size curve?

Look at at least one season of sales. In a newly opened store the curve can shift during the first months; recalculate it after a few months.

How do I set the curve for a new model?

Use the sales of a model with a similar fit. For a new T-shirt, for example, look at the size curve of the T-shirts you sold last season.

Does PratikKasa calculate the size curve itself?

No. PratikKasa shows the sales and stock of every color and size; you split the order based on that information.

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